Google AdWords Pay per click (PPC) are paid ads that are placed at the top of the Google search. Advertisers pay a fee every time their ad is clicked. It's a way of buying visits to your site without having to "earn" the visits organically. It is a form of search engine advertising. If we pay $3 for a click, but the click results in a continuing customer long term, then the profit could be hundreds, even thousands of dollars to you. We want to minimize your costs and maximize conversions on your landing page. We will research and select the best keywords and organize those keywords into well thought out campaigns and ad groups. We will design a high converting landing page, structuring it so that it demonstrates the best of what you have to offer. The search engines will reward advertisers by charging them less for ad clicks when they can create relevant, skillfully targeted PPC campaigns. If your landing pages and ads are beneficial and satisfactory to users, Google will charge you less per click, which leads to higher profits for your business. If you want to start using Pay-Per-Click, it's important to learn to do it the right way. PPC is also great if you need leads immediately before Search Engine Optimization kicks in long-term.
Social Media Marketing Facebook advertising allows you to directly target specific demographics, personal interests, purchasing behavior, life events and thousands of other criteria that can improve the ROI of a Facebook advertising campaign. We prefer to run a/b testing on different ads over a week time period and make adjustments and use the ad that is working better than the other. To meet your business goals, start running Facebook ads today.
Over 1 billion people use Facebook daily. It is imperative that your business is active on social media. We also want to increase your online visibility by creating a following for your business.